Siemens Digital Industries Software is a leading provider of solutions for the design, simulation, and manufacture of products across many different industries. Formula 1 cars, skyscrapers, ships, space exploration vehicles, and many of the objects we see in our daily lives are being conceived and manufactured using our Product Lifecycle Management (PLM) software. Do you have a background in industrial software, hardware and services for product and process engineering, manufacturing and lifecycle management?
The Solution Marketing Manager is responsible for developing and delivering Solution Domain messaging and content that supports Siemens' Integrated Solution Campaigns and always-on global marketing execution.
Reporting to the Solution Marketing Team Lead, this role focuses on hands-on development, coordination, and operationalization of solution-level messaging, content frameworks, and enablement assets. The Solution Marketing Manager partners closely with Core and Industry Marketing to ensure solution narratives are accurate, differentiated, and consistently applied.
Essential Functions:
Solution Messaging & Content Development
* Develop differentiated solution narratives and content tailored to target buyer audiences (messaging briefs, SD topics, persona mapping)
* Create and maintain solution-level content frameworks and BOMs
* Support SD web pages, core assets, and campaign contributions
* Ensure messaging consistency with Core digital threads and Industry narratives
Campaign Support
* Support delivery of SD inputs into the ISC model
* Ensure content aligns with quality, compliance, and governance standards
* Coordinate with solution partners across DI SW and DI
Special Programs & Initiatives
* Contribute to Solution Domain-led initiatives and focus programs
* Support cross-functional solution campaigns and pilots
* Assist in aligning solution priorities with campaign execution
Cross-Functional Collaboration
* Partner with Industry Marketing on solution adaptations
* Collaborate with DI SW segments and DI Business Units on solution scope and priorities
* Work with Product and Portfolio partners on accuracy and clarity
* Support Sales Enablement with messaging and content inputs
* Operate effectively within matrixed global teams
Key Skills and Qualifications
* Bachelor's degree required; Master's degree preferred in Marketing, Business, Engineering, or a related field
* 7-10 years of experience in B2B marketing, solution marketing, or campaign marketing within software or industrial environments
* Strong understanding of foundational solution marketing concepts, including positioning, buyer personas, and value articulation
* Hands-on experience creating messaging briefs, content outlines, or solution narratives in support of global campaigns
* Familiarity with Integrated Solution Campaign (ISC) models, digital thread concepts, or lifecycle-based marketing
* Experience collaborating with Core Marketing, Industry Marketing, or Sales Enablement teams to support campaign execution
* Ability to manage multiple priorities and deliverables while maintaining quality and consistency
* Strong analytical skills with the ability to interpret inputs, data, and feedback to improve messaging and execution
* Familiarity with software or industrial solution environments
* Experience developing or executing solution-level messaging, content frameworks, or campaign components
* Demonstrated ability to operate independently within defined strategic direction and governance frameworks
* Strong written and verbal communication skills, with attention to clarity, structure, and usability
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
We are siemens
We're Siemens. A collection of over 377,000 minds building the future, one day at a time in over 200 countries. We're dedicated to equality, and we welcome applications that reflect the diversity of the communities we work in. All employment decisions at Siemens are based on qualifications, merit and business need. Bring your curiosity and creativity and help us shape tomorrow!
Siemens Digital Industries Software. Where today meets tomorrow.
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